Persado

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Everything the savvy marketer needs to know about the state of email marketing

 

Get Gartner's 2017 Market Guide for Email Marketing

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Updated for the first time since 2015, Gartner’s 2017 Market Guide for Email Marketing is a must-read for any marketer—leaders and practitioners alike—looking to elevate email in the multichannel marketing environment to foster deeper relationships and stronger results.

"With email toiling quietly but effectively in the background, marketers tend to be reluctant to fix what they don't perceive to be broken. As a result, programs plateau at the "good-enough" level, lending a stale air to a channel that can flourish when treated to ongoing improvement."


Download this report to:

  • Get guidance on evaluating email marketing platforms
  • Thoroughly assess email optimization vendors on the market
  • Find out how these partners will bring your email marketing program to the next level

For brands interested in connecting with their audiences on a more personal level, Persado provides a scientific approach to emotional engagement through content that performs. Check out Persado’s profile in this report for more information.




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Kent Zimmerman
VP eCommerce
Shoe Carnival

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